SPRING FEELING

SPRING FEELING

SPRING CAMPAIGN - DOROTHY PERKINS

Feeling good, feeling great. The warmer-weather brings with it new-season designs in an assembly of colours, prints and fabrics, made for spring’s many moods and moments. This shoot puts the spotlight on dressing for parties, weddings, bank holidays and quite simply, the good times. Shot against a mixture of neutral, blue-hued colouramas and the bluest of skies, campaign video and stills elevate key trends. Let’s remind our customer that the world is her oyster – and help her embrace it with DP.

360 CAMPAIGN TAKE OVER

Working on the concept from start to end, we produced assets featured on DP.com, OOH, Daily Mail Female take over, Youtube, Grazia, Dynamic Product Ads, Video and Static, Influencer reels.

RESEARCH

Taster of conception deck, from shoot concepts though to 360 creative mock ups, models and budgets.
3 girl campaign, giving customers a broader depth of girls to relate to. Mixing blue skies with studio to hint at that 'Spring Feeling'. 

ASSETS

OOH

34 Iconic Screens x 5 Cities (London, Manchester, Leeds, Liverpool & Glasgow)

SPRING