EVERYBODY LOVES DENIM CAMPAIGN - DOROTHY PERKINS

As a brand designed by women, for women, we want to stand out for our inclusive sizing as well our ability to provide denim that fits-in-all-the-right-places. Finding one group of women who are all the same jeans size is a rarity – we get it. To showcase our versatile denim range, this campaign will feature real women from DP HQ. Straight-leg, mom jeans, the revival of the skinny jean and so much more, we’ll highlight a world of options available for denim lovers – and most importantly, women of all sizes.

360 CAMPAIGN TAKE OVER

Working on the concept from start to end, we produced assets featured on DP.com, OOH, Youtube, Grazia, Dynamic Product Ads, Video and Static & Influencer reels.